Ship or Sink is the visual identity created for a recurring live event by Crafter Station, LatAm's builders community, where people come together to build new ideas from scratch, learn through the process, and get real-time feedback from the community. The design language is rooted in early computing culture: oversized pixel typography dominates the composition, referencing the raw, unpolished energy of building something from scratch. The neon green on deep black creates an immediate tension, evoking terminal screens, late-night coding sessions, and the thrill of shipping. No gradients. No decoration. Just signal.
